How to Write a Media Kit Ebook
During June, I made one of the smartest business decisions I could have possibly made this year, by attending a blogging conference called Savvy Blogging Summit. The tools I learned I have slowly begun incorporating into Chaos Is Bliss, and the support of new blogger friends from across the country has been both inspirational and humbling.
One such new friend is Kelly Snyder. I attended her workshop on How to Write a Media Kit, and let me tell you I was blown away! I took pages upon pages of notes, gleaning every ounce of her marketing know-how I possibly could in the hour she spoke.
Kelly is a former marketing executive at a Fortune 100 company, and runs the successful Kansas City Mamas website. She is one smart lady when it comes to engaging in social media, working with brands and developing marketing partnerships.
From Kelly’s talk at the conference I attended, I learned the importance of a media kit for businesses of any size – even a little website like mine. I just didn’t know how to write a media kit.
Then she wrote a book about it. And since this is 2013, she made it digital. Go Kel.
In How to Write an Effective Media Kit, you’ll learn:
- Why it’s necessary to have a media kit in the first place, especially if you want to work with agencies.
- Critical elements to include in your “About Me”
- The best way to incorporate advertising rates into your media kit
- Examples of customer/reader survey questions
- And most importantly, how to pull it all together, whether you’re small but mighty or large and powerful!
How to Write an Effective Media Kit is priced at $24.99, and it is worth every penny. But if you place your order by Thursday August 1st, you can use coupon code LAUNCH2013 to save $5 off your price at checkout.
Now that I’m beginning to have some media exposure (‘small but mighty’ may be my mantra), I am going to follow Kelly’s step-by-step instructions on how to write a media kit so I’m more prepared the next time I pitch an idea to a brand or agency.
Download How to Write an Effective Media Kit and get started on your own if you’ve never written one, or glean Kelly’s advice to fine-tune your existing media kit to ensure you’ve included the essentials to make your business stand out.
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